Digital Agency Founder Zac Gregg Addresses Company Culture and Branding.
Zac Gregg, founder of award winning digital agency Vital Design, joined leaders from throughout the start-up and digital marketing world for a one-of-a-kind webinar hosted by David Brudenell at Universum, a global leader in employer branding.
The one-hour webinar focused on the ever-important idea of “How to be Authentic and in Control with your Digital Employer Brand.” In addition to Gregg, the webinar also featured Ryan Buckley, co-founder of top tech start-up Scripted.com. Both offered case studies, experiences, tips and how-tos based on their own experiences with employer branding in the start-up, digital agency industries.
Gregg, who helped found Vital along with Julia Ahumada, offered insight into how he was able to build a successful digital marketing and web design agency that promotes company culture and personal branding. Vital has experienced rapid growth over the past two years, both in terms of revenue and size, and Gregg said he attributes that to the emphasis the company places on bringing in good, hardworking talent.
The addition of top-notch employees who value company culture has also helped the digital marketing agency earn various award and accolades over the years, most recently being named to the 2014 Top 10 Companies to Watch list by Business NH Magazine.