INDUSTRIES

The B2B Marketing Agency

Full-service B2B website design and digital marketing strategies that drive measurable business results. 

B2B Clients we’ve Helped


B2B Marketing Services We Offer

From focused projects to full-service engagements, we do everything it takes to meet your digital marketing goals. 

Digital Marketing Retainer

Our flagship program focuses on organic lead-gen and revenue.

  • SEO
  • Content Marketing
  • Email Marketing
  • …and much more!
Paid Digital Media Retainer

Optimize your PPC and paid social results.

  • Omnichannel campaign management
  • Campaign creative
  • AI-enabled continuous improvement
Audits

Benchmark, evaluate, & advise.

  • Website performance
  • SEO
  • CRO
Discovery

Uncover opportunities for growth.

  • Stakeholder workshops
  • Subject-matter expert interviews
  • Audience personas
  • Competitor research
Consulting

Collaborate to overcome challenges.

  • Big-picture strategy
  • Goal-setting & planning
  • Proactive recommendations
Website Design & Development

Build your foundation for digital marketing.

  • WordPress web design
  • Ecommerce
  • UI/UX design
Brand Strategy

Stand for something that makes you stand out.

  • Messaging framework
  • Brand storytelling
  • Brand positioning
Studio

Look great & engage your audience.

  • Photography
  • Video production
  • Webinar production

+514%

Increase in Organic Website Traffic

+450%

Increase in Website Leads

+1,060%

Increase in Keywords Ranked on Page One

+1,900%

ROI

Who We Serve

B2B is our bread and butter. For 20+ years, we’ve specialized in helping B2B brands across industries define and connect with their target audiences, nurture long-term client relationships, and sustain business growth with powerful digital marketing tactics.

Manufacturing

FinTech

Scientific Equipment

Service Businesses

Consulting

Award-winning web design, branding, and digital marketing strategies.

Case Study: Business Service Provider | Digital Marketing

Business Services Client Uses Organic & Paid Digital Marketing to Generate $5.9 Million of Pipeline

Case Study: Merchants Fleet | Digital Marketing

Digital marketing partnership drives over 1,400% increase in revenue for fleet management provider Merchants Fleet.

We’re called on to deliver scalable solutions. I call Vital to deliver the digital strategy.

— Scott Fitzgerald

CMO, Duck Creek Technologies

Why Choose Vital As Your B2B Digital Marketing Partner?

When the future of your business is at stake, you need time-tested strategies that drive results.

For over 20 years, we’ve been obsessed with finding new ways to enable our B2B clients to achieve the goals that matter most to their success. When you partner with Vital, you get:

  • A future-proof foundation, from your brand to your website
  • A plan for growth, and the discipline to execute on a weekly, monthly, and yearly cadence
  • Comprehensive, omni-channel strategies that beat the competition
  • AI-enabled, data-driven continuous improvement
  • A process you can rely on to leave nothing to chance
  • A partner you can trust to act as an extension of your internal team

Our Process

We combine B2B expertise with a foundation in digital marketing for some of today’s most innovative brands. Our unconventional approach is a proven process to increase your returns.

Step One: Intake and Assessment

Our B2B marketing specialists take stock of your digital marketing performance with a baseline assessment of your current online presence and marketing activities.

Step two: Discovery and research

We conduct a thorough discovery into your company’s brand, your digital marketing goals, your audience, and your major competitors.

Step three: Plan the work

Based on your goals and your budget, we create a plan for building your digital marketing foundation and a monthly calendar for tactical deployment, with key performance indicators (KPIs) to define and measure success.

Step four: Work the plan

Our team of strategists, designers, developers, and writers partners with your internal marketing team to create digital assets, build your content library, and execute your plan.

Step five: Measure, improve, repeat

We measure and report on your customized KPIs weekly and use the data to adjust tactics and improve performance. Our expertise allows us to balance the patience necessary for long-term improvements with the agility to respond immediately to fast-moving metrics.

The B2B Marketing Agency That Combines Methodical Discipline With Inspired Creativity.

The Vital offices are filled with marketing nerds who can fill you in on the latest search engine algorithm updates, or wax poetic about the virtues of open source content management systems (CMS). We’re also home to some of the most innovative creative minds in the business. More often than not, the nerds and the creatives are one and the same. 

We get a kick out of solving problems your competitors don’t even realize they have. And we love to talk shop.

“Every day is an adventure with this crew.”

Julia Ahumada
Director of Brand Strategy, Co-Founder

Let’s Talk

Ready to start your eCommerce business’ digital marketing or website redesign project? Let’s get the ball rolling. Our team will be in touch within 48 hours.

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