The term “above the fold” comes from the newspaper industry, where papers are often folded in half and displayed to only show the top half of the paper. This challenges newspaper editors to place their top content in the top half of the page, to grab people’s attention.
Vital opened its doors at 867 Boylston St. in Boston, MA in April 2012. Located in the heart of Boston's Back Bay, Vital's office is perfectly situated between Hynes Convention Center and Newbury Street. Steps away from some of the finest hotels and restaurants in Boston, Vital's Boston office is the perfect location for entertainment and work alike. Born from the demands of our metro Boston clients and our need to hire from Boston's incredible talent pool, today our Back Bay Boston office is thriving.