With nearly two decades of experience in SEO and digital analytics, Dave is the driving force behind data-backed strategy at Vital. He specializes in technical SEO, advanced analytics implementations, and making sense of complex data to drive real-world results. Whether it’s optimizing large-scale enterprise sites, fine-tuning content strategy, or ensuring airtight Google Tag Manager setups, his meticulous approach ensures that every campaign is built for long-term success.
Beyond SEO, Dave is an experienced developer, working with Python and Node.js to build automation tools, data processing scripts, and web applications that streamline digital marketing workflows. His background in performance optimization and scalable infrastructure gives him a unique ability to blend technical expertise with marketing strategy.
When he’s not analyzing search trends or refining marketing strategies, you’ll find him on his farm in New Hampshire, taking care of his horses, sheep, chickens, and more. A dedicated scholar of ancient history and biblical studies, he values a simple, intentional life. When he’s not deep-diving into SEO data, he’s probably reading scripture or working his homestead.
Notable clients include: Shark Ninja
Random Bits
- I’m a certified rescue diver.
- I own a small hobby farm.
- I get woozy when I’m too far off the ground.
SEO
Analytics
Google Tag Manager
AI