Melissa Lore, Author at Vital Design

Locations Boston San Francisco Portsmouth

Melissa Lore

Director of Brand Strategy

Melissa Lore holds an MFA in fiction from Columbia University. She has been applying her love of narrative to help brands tell unique stories for over ten years. Her fiction has been featured in literary magazines from the Mid-American Review to Zyzzyva, and her brand strategy clients include Nickelodeon, UnderArmour, Quaker Chewy Granola, and many more. Follow her on LinkedIn for periodic musings on branding, digital marketing, and creativity.

Brand Development

How to Create a Brand Messaging Framework You’ll Keep Coming Back To

By: Melissa Lore

What is visual identity

Brand Development

How to Build a Strong Visual Identity for Your Brand (+ 5 Examples)

By: Melissa Lore

Brand Development

How to Create the Perfect Brand Name (& What to Do Next)

By: Melissa Lore

Link-Building-Friends

Digital Marketing

Boost Your SEO With Link-Building Friends

By: Melissa Lore

Brand Development

Attract More Job Candidates With Employer Branding [+ Mini Case Study]

By: Melissa Lore

Brand Development

How to Create Buyer Personas for Your Brand

By: Melissa Lore

Brand Development

Maximize Your Brand’s Impact with Messaging Guidelines

By: Melissa Lore