It’s no surprise that colleges have embraced social media. Today’s students have grown up communicating and sharing experiences on social media sites like Facebook and are now helping grow the popularity of newer platforms such as Instagram.

Magento vs OpenCart eCommerce Platforms When we are building an ecommerce site, clients often ask us which e-commerce platform is right for them. Magento vs Opencart …which one? Is BigCommerce better than OpenCart Ecommerce? Magento vs ZenCart? WooCommerce? Demandware Commerce vs? etc. Our answer… there is no one-size-fits-all solution for ecommerce.

If you manage social media for a small business, you’ve probably wondered where you should spend the bulk of your social media time. Twitter? Facebook? Pinterest? The answer: none of the above. Stop spending hours out of your week on Twitter and Facebook, and instead spend more time developing content.

Google Search Ads are at the heart of many business’ paid digital advertising strategy — and for good reason. Data from Search Engine Land shows that Google gets 92.63% of worldwide searches across all devices. And with an average conversion rate across all industries of 4.2% — as opposed to 0.

How to Get More Than Just Clicks From Your Pay-Per-Click (PPC) Campaigns Pay-per-click (PPC) advertising is usually viewed as a one-way street to drive visitors to landing pages, but it’s a great place to mine data that can be used to improve your other digital marketing tactics. Surprised? Don’t be.

In 2018, WordPress released the WP Block Editor, also known as Gutenberg — a new way of building and designing web pages that replaced its old TinyMCE editor (or Classic Editor).

You need a content marketing strategy. You just do. Starting digital marketing efforts of any kind without one would be like building a house without a blueprint or hiking a new trail without a map — you’d be flying blind and hoping for the best.

HTTP has been around since the very beginning of the internet in the late 1980s.

A great digital marketing agency can do wonders for your business.