Brad Wilbur, Author at Vital Design

Brad Wilbur

Brad is a results-driven PPC strategist with a talent for crafting high-performing paid search and social media campaigns. He initially honed his skills in maximizing ROI by creating winning campaigns for home service and improvement companies across the country. A certified Google Ads expert, Brad is continuously developing innovative strategies that help Vital clients exceed their marketing objectives and skyrocket their sales.

Abstract illustration of an upward arrow and checklist representing B2B business growth and digital.

Digital Marketing

Performance Max PPC is Proof that Google Loves B2B Marketers and Wants Us to Be Happy

By: Brad Wilbur

5 min read

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Digital Marketing

Pay-Per-Click Marketing:
A ‘Nuts & Bolts’ Guide

By: Brad Wilbur

18 min read

higher-ed-ppc-campaign

Higher Education

15 Tips for A+ Higher Education PPC Campaigns

By: Brad Wilbur

10 min read

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Conversion Rate Optimization

2 Tools to Improve Website Conversion Rates & Grow Your Email Lists

By: Brad Wilbur

3 min read

Amazon Echo device displaying "Hey, Alexa?" with animated sound wave visualization.

Search Engine Optimization

Hey Alexa, How Do I Optimize for Voice Search?

By: Brad Wilbur

3 min read

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Pay-Per-Click Marketing

Your Google AdWords Campaign: Ad Position and Why it Matters

By: Brad Wilbur

5 min read

Person viewing a laptop displaying the Vital website with an orange "Wait!" popup dialog box.

Pay-Per-Click Marketing

The Secret to Improving PPC ROI

By: Brad Wilbur

3 min read

Person viewing analytics dashboard on laptop displaying site usage statistics, traffic sources pie.

Pay-Per-Click Marketing

How to Make a Good Impression: Understanding a Misused Pay-Per-Click KPI

By: Brad Wilbur

3 min read

Person holding a clipboard and pen while writing on a blank sheet of paper.

Pay-Per-Click Marketing

PPC Agency Audit – How to Choose a PPC Partner

By: Brad Wilbur

5 min read