Sullivan & Merritt Construction
Revitalizing a Construction Firm’s Digital Foundation in Six Weeks
Scope

Project Overview
Vital partnered with Sullivan & Merritt Construction to rebuild their website with a focus on improved usability and modern design. Using a custom WordPress template, we refreshed the existing site’s content across all pages and integrated new design elements (including a striking video homepage hero and updated contact forms) to give the construction firm a contemporary digital presence that better reflects their work.
A Modern Refresh on an Ambitious Timeline
The objective was straightforward: give Sullivan & Merritt’s website a complete refresh from both a design and usability perspective. The timeline was what made this project a unique beast — we needed to go live in just six weeks.
In that timeframe, the site needed updated content, enhanced visual appeal, and interactive elements that would engage visitors immediately upon arrival and create a more dynamic user experience than their previous platform offered.
Quality in Motion
Our team worked closely with Sullivan & Merritt to update website content across all pages while weaving in fresh design elements throughout. The centerpiece of the refresh is a beautiful video hero on the homepage that immediately draws users in and brings energy and motion to the site, creating an engaging first impression that showcases the caliber of the firm’s construction work.

A Need for Speed
The compressed timeline required exceptional flexibility with resources and scheduling to keep the project moving forward without compromising quality. Meeting this deadline demanded tight coordination and quick decision-making from both teams, who each met the challenge with gusto.

Communication + Trust = Efficiency
The project succeeded thanks to strong communication and mutual trust. Sullivan & Merritt provided content and assets thoroughly and promptly, trusting Vital’s expertise throughout the process and offering minimal feedback during QA and revision phases (a testament to the quality of the work and the strength of the partnership). Internally, the team maintained excellent alignment on tasks and timelines. The final result is a refreshed, engaging website that elevates Sullivan & Merritt’s digital presence.
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