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5 Proven B2B Digital Marketing Strategies [With Case Studies]

Only a few years ago, it was pretty easy to beat the competition at B2B digital marketing — because B2B companies weren’t doing much …

Higher Education Branding: 12 Strategies to Prove Your Institution’s Value to Tomorrow’s Students (w/ Examples)

The landscape of higher education is changing fast. Students are asking tough questions about whether going to college is worth it. They’re …

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Content Feeds
Vaco Website
WordPress
Content Feeds
CSBSJU | Website
Multisite, WordPress
Content Feeds
CIA | Website
WordPress
Content Feeds
FWM Docks
Website Conversion, WordPress
Content Feeds
CellFE | Website
WordPress
Colorado State University | Semester at Sea
Semester at Sea | Website
WordPress

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Featured Openings

Account Manager
Portsmouth, NH
Years of Exp 2-5 years
Salary Range $55k – $95k+
Digital Marketing Strategist
Portsmouth, NH
Years of Exp 2+ Years
Salary Range $65k – $95k
PPC Specialist
Portsmouth, NH
Years of Exp 2+ Years
Salary Range $50k – $95k+
SEO Analyst
Portsmouth, NH
Years of Exp 2+ Years
Salary Range $50k – $95k+

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Account, Traffic & Project Management Opening

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Digital Marketing Strategy

Communicate your school’s unique value and reach more potential students across every digital touchpoint, with a comprehensive

Digital Marketing Strategy

Communicate your school’s unique value and reach more potential students across every digital touchpoint, with a comprehensive approach to digital marketing that applies proven strategies from today’s fastest-growing higher education brands.

jessica
Digital Marketing Strategy

Communicate your school’s unique value and reach more potential students across every digital touchpoint, with a comprehensive approach to digital marketing that applies proven strategies from today’s fastest-growing higher education brands.

Digital Marketing Strategy

Communicate your school’s unique value and reach more potential students across every digital touchpoint, with a comprehensive approach to digital marketing that applies proven strategies from today’s fastest-growing higher education brands.

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Ebooks
Digital Enrollment Marketing for Higher Education

What’s in the eBook? This 30-page guide is your digital marketing playbook for attracting more qualified applicants, building your academic brand, and bridging the gap between acceptance and enrollment to fill more seats and grow your school’s programs.

Get the Ebook
Ebooks
8 Steps to Increase Website Leads

Our latest ebook will walk you through a series of steps one must take to develop an effective inbound marketing strategy – and thereby increase the amount of website leads your company generates. Filled with useful tips, tools and tricks of the trade – it’s free to download right here.

Get the eBook
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Paid Digital Advertising Program

Learn why Vital’s paid digital advertising program is different. This sell sheet details our strategies and services, our clients’ successes, and our pricing. So, are you ready to generate more ROI for less money?

Download now
Webinar
An image showing a smiling white man adjusting his tie, with the headline: 7 Paid Ad Campaigns Universities Should Be Running (But Aren’t)
Webinar: 7 Paid Ad Campaigns Universities Should Be Running (But Aren’t)

Get more clicks at a lower cost with these highly effective but often-overlooked campaign strategies.

Watch Our Webinar
Webinar
Webinar: The 7 Ways Universities Can Increase Website Leads

Want to discover some of the most impactful digital marketing strategies that can help drive your university to success? Watch our webinar!

Watch Our Webinar
Case Study
Turning $75,000 of Digital Marketing Strategy Into $5.98 Million of Pipeline With 4,527% Increase in Web Leads

Business Services Client Uses Organic & Paid Digital Marketing to Generate $5.9 Million of Pipeline

View Case Study

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Higher Ed Branding
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Basic Accordion

Step 1: Questionnaires

Vital prides itself on a tested and proven process that delivers consistent results. The first step of onboarding any new PPC account starts with requesting the client fill out questionnaires, not only about PPC, but about their target buyers, and their competition. We’re more than PPC managers, we’re marketing strategists who take a holistic view of any marketing challenge.

Step 2: Audit of Current Account

Vital prides itself on a tested and proven process that delivers consistent results. The first step of onboarding any new PPC account starts with requesting the client fill out questionnaires, not only about PPC, but about their target buyers, and their competition. We’re more than PPC managers, we’re marketing strategists who take a holistic view of any marketing challenge.

Step 3: Kickoff Meeting

Vital prides itself on a tested and proven process that delivers consistent results. The first step of onboarding any new PPC account starts with requesting the client fill out questionnaires, not only about PPC, but about their target buyers, and their competition. We’re more than PPC managers, we’re marketing strategists who take a holistic view of any marketing challenge.